05 Eco-Tourism Program – Community-Based & Low-Impact Travel

Context

European travel agency developing a community-oriented program in China, focused on local engagement, soft mobility and respectful interaction with rural communities.

Framework

New Tour China coordinated:

• Selection of destinations supporting low-impact and community-based activities
• Organization of participatory experiences with local farmers and artisans
• Coordination of informal exchanges with local school communities
• Route planning adapted to walking and cycling formats
• Logistical support ensuring minimal disruption to local daily life
• Continuous on-site supervision and group management in rural environments

On the Ground

Activities were implemented in close coordination with local communities, ensuring respectful interaction, smooth group movement and stable execution throughout the program.